"Figaro", India’s favourite Olive oil, unveils premium baby care product

 

Mumbai: "Figaro Olive Oil", one of India’s most beloved brands, celebrates the announcement of its entry into a new product category with 'Figaro Baby'. This all-new product – 'Figaro Baby Massage Oil' – is dermatologically tested and specially designed for a baby's delicate skin to improve skin hydration. The oil is developed with an all-natural formulation that nourishes and makes the skin soft.

A recent survey conducted by the National Library of Medicine found that babies who were massaged with olive oil had better-moisturized skin than those who received dry massages, which led to charred skin. Massages have always been a quintessential part of a child’s early stages, which can contribute to the strengthening of a baby's muscles while creating a stronger bond between the mother and the baby.

With a deep understanding of consumer needs and keeping them in mind, 'Figaro' is now paving its way into baby care. Figaro’s latest launch fulfills. the skincare needs of a newborn baby through a product made with the Goodness of Olive Oil, enriched with Vitamin E, thereby keeping the skin healthy and moisturized.

“In India, Figaro Olive Oil continues to be a popular choice for consumers across the country, and now we are incredibly excited to be launching Figaro Baby Care. "Figaro Baby" is focused on reaching a much wider demographic of consumers - mothers who are looking for a brand and product they can trust with transparency and high-quality standards,” said Siladitya Sarangi – Country Manager at Figaro.

He added, "Massage has health benefits but is also a traditional practice passed down to generations, especially in Indian households." "Figaro is ready to extend its legacy into a new category, delivering the best care to babies."

"Figaro Baby" will be available in 100ml, 200ml, and 400ml, priced at INR 199, 375, and 699, respectively.