Sonam Kapoor makes a statement in her latest Hair Campaign with Luxury Brand Kérastase

 

Mumbai: Bollywood star Sonam Kapoor known for her impeccable fashion choices, is looking radiant in her hair campaign with luxury hair-care brand “Kérastase”. The brand recently revealed its association with the celebrity.

“For me, self-care is something I’ve always believed in! When you’re traveling, working, and trying to play multiple roles at the same time it’s so important to make sure that you invest in the right kind of care. ‘Kérastase’ is a brand I deeply resonate with. It not only stands for innovative luxurious hair products but also for the message they deliver to women who dare to be who they want because they have the potential! I’m so excited for our collaboration!” says Sonam Kapoor.

‘Kérastase’ has been in India since 2005 and is now well known for its innovative and luxurious hair care offering that it brings to consumers through salons across 42 cities in India and its own DTC platform www.kerastase.in. Today it is the leading luxury hair care brand in the world thanks to its philosophy and mission which goes much deeper than just hair!

“For us at Kérastase, it’s all about our consumers, the women who trust us. We use science and technology in hair care to help hair reach its full potential. Our brand line is You Dare, We Care -it’s a simple promise to women telling them to go after what they want – that new hair color or new haircut or new hairstyle because they have a brand that will care for their hair- that will repair it, nourish it and make it shine!” says Anjali Pai, GM Kérastase India.

Sonam brings to life this philosophy! She is confident, puts herself first when she needs to, and understands the need for balance! She is not afraid to take time to care for herself, her hair, her body, and her mind, and this is what makes her an inspiration to millions of women.